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Earned, Not Bought

The Inner Circle

Valued long-term patient welcomed at McElroy Smiles in Encinitas.

The Inner Circle

The Inner Circle is the Family Circle’s earned recognition tier at our Encinitas practice. It is not for sale, and it is never earned through referrals or reviews. You enter the first time you share feedback through our confidential survey, even on a first visit, and you keep your place with two hygiene visits a year and the annual survey.

What is the Inner Circle?

Some things should be earned, not bought. It recognizes the patients who keep their visits, follow through on care, and treat us like their dental home. You cannot purchase your way in, and you never earn it through referrals or reviews.

What does the Inner Circle include?

First access to what is new: next treatments, events, and masterclasses
First call on a coordinated family hygiene block
The option to extend your status to a spouse, children, or parents
Members-only appreciation events
The chance to be featured, with your permission
A welcome gift, plus milestone and appreciation gifts, never tied to referrals or reviews
Note: priority and emergency access, a calm visit, and being known by name are universal Family Circle care, not earned perks.

How do you earn and keep it?

Enter the first time you share feedback through our confidential survey, even on a first visit. No fee, no waiting. Keep it with two hygiene visits a year and the annual survey. Never through referrals or reviews. Lapsed members are welcomed back, never penalized.

No. The Inner Circle is earned, not for sale. You enter the first time you share honest feedback through our confidential survey, even on a first visit, and you keep your place with two hygiene visits a year and the annual survey. There is no fee at any point.

No. Status is never tied to referrals or to leaving a review. You earn and keep the Inner Circle through your own care and engagement, by keeping your hygiene visits and completing the annual survey. Referral-based status is something we deliberately do not offer.

Nothing punitive. If life gets in the way and you fall behind, you are always welcomed back and never penalized. Your status is reviewed once a year, and staying current with two hygiene visits and the annual survey keeps it. Lapsed status can always be re-earned the same way.

Frequently Asked Questions

World-Class Dentistry, Where You are Known by Name

(C) 2026 Greg McElroy DDS Inc, doing business as McElroy Smiles. All rights reserved